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A hospital gown for fashion mavens
By Anna Basquez  l Published: Saturday, December 12 2009 15:02

No Butts About It

iv_wearTelevision's own Nurse Carla is believed to have last week tried out the latest in buttless hospital gown fashion.

Scrubs Star Judy Reyes last week gave birth to a baby girl, and the Hot Moms Club that threw a party for her reportedly caught wind of the new hospital DIgNI-tee gowns. With functional snaps up and down the arms and sides, “They cover everything,” spokeswoman Jessica Parker said -- most importantly, the backside.

New York-based IV Wear makes the alternative hospital gowns that allegedly fly off the shelves of a gift shop at NYU hospital. The gowns are described as allowing “access to all the right places.”

"Judy Reyes received a pink one for her baby shower,” Parker said. “It's Scrubs for 'Scrubs.’”

The gowns retail for $30 each at www.ivwear.com. They’re also described by the site as, “comfy, cozy patient wear … no butts about it!”

The gowns came about when one of the company’s owners went through 14 surgeries after a car accident, Parker said.

“I think people are self-conscious about being (at hospitals),” Parker said. “It's already usually a thing that's out of their control. This helps give them comfort and it‘s nice to bring your own things … books, magazines and now gowns, with them.”

IV Wear in February will put 10 percent of sale proceeds of limited edition red gowns toward heart disease research.

“It's comforting, I think especially to women recently diagnosed with something to prepare with,“ Parker said.



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